AI engines are overlooking your business.
indextr helps you fix that.
indextr is an AI visibility tracking platform built for small and mid-sized businesses. It monitors how often and how prominently you appear in AI engine responses — across ChatGPT, Google AI, Gemini, Perplexity, and Claude — and tells you exactly what to do to get recommended more.
Every day, customers ask AI engines to recommend a business like yours. Most of those recommendations go to businesses that have the budget for an agency, the team to run the tools, or the brand recognition that enterprise platforms already track. The independent law firm, the regional installer, the growing SaaS company — they don't show up. Not because they're worse, but because no one has been watching the AI engines on their behalf.
indextr was built on a simple belief: AI search is the new front door for customer discovery, and every business should be able to see who's being recommended and why — without hiring a team to figure it out.
Why we built it
indextr started as a consulting problem. Working with small and mid-sized businesses on their digital presence, the same pattern kept appearing: a business with strong Google rankings, good reviews, and a solid website — but completely invisible when someone asked ChatGPT or Gemini to recommend one in their category.
The tools that existed to track AI visibility were built for enterprise brands and SEO agencies — complex, expensive, and requiring a team to interpret the output. There was nothing a business owner could set up in five minutes and actually use themselves.
indextr is the tool we kept wishing existed: straightforward to set up, honest about what it measures, and specific enough in its recommendations that you know exactly what to work on next — without hiring an agency.
What indextr does
Monitors five AI engines
ChatGPT, Google AI Overview, Gemini, Perplexity, and Claude — weighted by actual usage share.
Calculates your Visibility Score
A single 0–100 score built from mention rate, URL citation rate, sentiment, and competitive position.
Tracks your competitors
See exactly which AI engines recommend your competitors instead of you, and by how much.
Generates prioritized recommendations
Specific, actionable steps ranked by estimated impact — refreshed every scan so they never go stale.
Who it's for
indextr is built for businesses that rely on reputation and word-of-mouth — local service businesses, regional professional services firms, and national SaaS companies that want to know if AI is working for or against them.
It is not built for SEO agencies managing dozens of client accounts. If you need white-label reporting, API access, or 100+ prompt tracking, tools like Otterly or Rankscale are better fits. If you need to understand your own business's AI visibility and improve it, indextr is for you.
The company
indextr is a product of Shasta LLC, a consulting firm focused on AI strategy and digital visibility for growing businesses.
For questions, partnership inquiries, or press: hello@indextr.ai
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